Rosie spent nearly two decades as an account handler with agencies including Publicis, TBWA, FCB, and Saatchi & Saatchi. Her various roles included board director, client services director, new business director, and MD.
She ran many pitches and won high-profile accounts and managing equally high profile (and often temperamental!) creative directors and multiple clients was an integral part of the job.
Since being headhunted to help a large client with their marketing procurement, she has worked with a large number of clients across all sectors including travel, food, finance, automotive, retail, tfashion, and alcohol – both for domestic and global markets. No marketing discipline remains untouched – media, advertising, digital, POS, research, DM, SP, PR – and of course helping clients with pitches.
Rosie works closely with marketers, marketing procurement professionals and agencies in order to help each party understand their mutual motivations and requirements.